Your co-creators, co-integrators
we help short-term rental managers and tech providers lean into what differentiates them to optimize their business in a crowded marketplace.
Meet MoJo
Hello - we’re Monique and Jonathan… or as our sharp-witted friends have labeled us from the beginning, “MoJo”.
Not only are we partners in life, we are partners in advising and building short-term rental businesses; an industry we fell in love with from the moment we stepped into it over a decade ago.
With years of hands-on senior leadership and founder experience at the intersection of short-term rentals, hospitality, and tech, we pair our own expertise with your ambition and ingenuity.
Introduction to Services
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You’re NOT an “airbnb”, nor do you run an “airbnb”. You operate a uniquely branded short-term rental business that guests remember, and owners are attracted to.
As your co-creators and co-integrators, we’ll ensure your ingenuity shines through your business, unlocks revenue opportunities, and contributes to profitability throughout your portfolio.
With a brand-first mindset, we’ll illuminate the path to building a valuable exit-ready business; when, and IF that’s the right outcome for you.
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We’re tech founders and early-stage operators. We deeply understand the journey of building and scaling a successful technology business in the short-term rental industry.
Differentiation with clear purpose across your organization and offerings leads to peak performance, strong unit economics, and a growing ARR.
As your co-creators and co-integrators, we’ll partner with you AND your team to work on any areas of friction, commercial opportunity, or growth objectives.
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The short-term rental industry has grown quickly and become increasingly complex and crowded, with new managers, tech solutions, and funding entering the space.
Understanding how the industry has evolved, where it's headed, and overall landscape is essential in vetting opportunities for real estate professionals, investors, and developers.
With over a decade of industry experience, we are your compass in navigating the landscape, assessing the viability of potential ventures, and helping you design and get the business to market.
MoJo for Managers
Our brand-first approach applies across all areas of your business, identifying key drivers, unlocking revenue opportunities, profits, and value creation.
Areas of work:
Brand evaluation, positioning, competition analysis
Distribution, revenue mix, listing optimization
Guest journey mapping, repeat business, referrals
Vetting technology solutions to align with operations
Assessing unit profitability and quality owner relations
KPIs, financial hygiene, exit-ready outcomes
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Do guests tell their friends they stayed with “me”, or just an airbnb?
How do I know which tech solutions are a good fit for my business?
How can I improve the efficiency & experience of new owner onboarding?
What KPI's do I need to track and how do I assign team accountability?
What’s my rental business worth and how can I increase its valuation?
How do I improve my portfolio quality and leverage unit profitability?
How can I align guest journey with more revenue and repeat business?
Is my distribution & direct booking strategy benefiting my bottom line?
MoJo for Tech Providers
Our lead-with-differentiation approach uncovers opportunities organization-wide to scale growth, revenue, and deliver a unique experience to all your stakeholders.
Areas of work:
Product evaluation, positioning, competition analysis
New product or services launch, planning, GTM
Business modeling, design, and forecasting
Commercial growth tactics, partner programs
Onboarding, to monetization optimization
Internal operations, KPI structure, accountability
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Are my value props impactful throughout my customer’s journey?
Can our onboarding deliver a better user experience and time-to-value?
Is our KPI structure aligned with growth goals across the organization?
How can we optimize our acquisition channels?
Is our acquisition & onboarding optimized to win the mass market?
How do I design and optimize my partner programs to get the most ROI?
How effectively is my monetization strategy driving my unit economics?
Is this the best business model design and GTM for a new product launch?
MoJo for Real Estate
Our asses-educate-design approach helps us truly listen to the opportunities you have in front of you, inform potential pathways forward, and design actionable plans.
Areas of work:
Understanding the anatomy & verticals of the industry
Navigating the landscape, players, and how they play
Business modeling, design, and forecasting
Creating and launching short-term rental programs
Vetting technology solutions to align with operations
Assessing properties and investment opportunities
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As a realtor, how can I better educate my clients on short-term rentals?
How do I vet the best managers for my clients?
Is it it worth building a short-term rental strategy for my brokerage?
Can my development project leverage a short-term rental program?
What does a good short-term rental investment property look like?
How do I determine unit profitability measurements for investor return?
How can a short-term rental program drive revenue in my multi-family?
Why MoJo?
We've walked the path of business ideation, inception, integration, and global scale. Our experiences are grounded in conquering challenges, learning from set backs, and fostering growth.
With this insight, we champion your business like it is our own to overcome obstacles, seize opportunities, and thrive. Our journey is a testament to the impact of expertise, born from doing…
Let’s roll up our sleeves, together.
Listen, Assess, Challenge, Advise, Validate, Refine, Create, Align, Integrate, Measure
How We Work
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Billed hourly
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Flat monthly billing
“Mojo” refers to a personal sense of power, influence, or magical charm that brings good luck or success to someone. It is often associated with having a positive and charismatic aura that helps attract positive outcomes in various situations.
Defining your MoJo
In the context of a business, "mojo" can be used to describe the company's vitality, energy, or overall success. When a business has its "mojo," it means that it is thriving, performing well, and has a positive and dynamic atmosphere.
